Once students see that accounting is the language of business, they are on their way to academic and professional success. Financial Accounting, Third Edition translates the essentials of accounting to students so they understand why and when financially sound decisions are made in business today.

作者简介

Robert S. Kemp, DBA, CPA Professor Kemp is the Ramon W. Breeden, Sr. Research Professor at the McIntire School of Commerce, University of Virginia. He is a certified public accountant and possesses a baccalaureate, master’s, and doctorate in business administration.

Professor Kemp is likewise an accomplished teacher, to both University students and executives throughout the world. During his 34 years at the University of Virginia, he has taught numerous undergraduate and graduate courses.

Jeffrey Waybright teaches accounting at Spokane Community College, which is part of a multi-college district in eastern Washington. He has been a full-time, tenured community college instructor for more than 21 years. In addition to teaching at the community college level, he has also taught upper division courses for Linfield College. Jeffrey is a co-recipient of the Washington Society of CPA’s Outstanding Educator Award.

Jeffrey received his BA in business administration (emphasis in accounting) and MBA from Eastern Washington University. Before becoming a professor, Jeffrey spent eight years as a practicing CPA in Washington State and still holds his license.

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Use a text with strong pedagogy tools to create a clear learning path: Students are able to acquire, understand, and retain important information by completing exercises, learning key terms, participating in discussion questions, following critical thinking activities and more.

Present fundamental accounting principles by using current real-world examples: Up-to-date information prepares students for working in their field.

Illustrate tough concepts using visuals: The text presents the connection between accounting equations and big picture concepts by using striking visuals.